Product Marketing

In your opinion, what are some of the larger trends currently shaping the tech industry? How do these trends impact the product marketing strategies and approaches you would employ?

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Interview question asked to Product Marketing Managers interviewing at Tesco, ServiceNow, CrowdStrike and other companies. Original question asked: In your opinion, what are some of the larger trends currently shaping the tech industry? How do these trends impact the product marketing strategies and approaches you would employ?.